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Startup Services
Getting a startup off the ground requires strategy, planning and attention to detail…oh yeah and funding. You only get one chance to launch your startup. We have services and resources from seed to startup, but our expert communications team works with growth stage startups to drive your business and brand to the next level.
Our specialty Startup Accelerator delivers
- PR timeline and strategy development
- Messaging workshop
- Executive media training (up to 3 spokespeople)
- Branded press kit
- 1 Press release development, including PR Newswire Distribution and media outreach
- Targeted media list of 100 media (1 main list with up to 2 vertical markets)
- 5 secured media placements (Placement targeted for your audience)
- 2 podcast interviews (Building thought leadership for your target investor, audience, etc.)
- 1 contributed article development and earned placement in a target media outlet (like Techcrunch, Fast Company, Venturebeat, etc.)
Check out our work, see our worksheets
Anatomy of a Press Release
Press releases must be carefully crafted and nuanced. Here’s a quick guide on creating an effective press release. We typically […]
AP Style Best Practices
AP Style is short for “Associated Press Stylebook.” It is a set of guidelines that PR practitioners and reporters use […]
Branding and Messaging starter Kit
With this worksheet, our goal is to help you with the building blocks of your communications plan by defining your […]
Developing Media Objectives
Sweating the details is good when you’re planning on a media launch for something new. Ask yourself the following questions […]
Exclusive Vs. Embargo
There has always been a little confusion around these special words that PR pro’s throw around when it comes to […]
MEDIA INTERVIEW BEST PRACTICES
Make sure you learn about your reporter and what they have written in the past before going into the interview. […]
Pitching Best Practices
In PR, pitching is the practice of contacting a media outlet with a story idea and while it sounds easy […]
Pitching Works
In PR, pitching is the practice of contacting a media outlet with a story idea and while it sounds easy […]
PR Resources
If you’re not familiar with the PR environment then Startup PR can be challenging. Often times to avoid extra cost […]
PR Strategy Primer
A PR plan is more than a press release or media interviews. Public relations is not just communicating with the […]
PR Tools You Need to know
All The PR Tools You Need to know that are Media Relations, Muckrack, Cision and Help a Reporter Out
Pre-Crowdfunding Checklist
Please see a checklist of items below to prepare before you are ready to move forward with a Kickstarter or […]
The ultimate launch checklist
No product launch is complete without a solid media strategy. While there’s a lot to be done, we have developed […]
What Makes News?
Almost every startup has enough passion about their company to feel like it’s one of the greatest innovations on the […]
Blogs for for your Reference
10 tactics to have in your PR arsenal
When you’re crafting a smart PR program, it is important to mix up the tactics that you’re working with. There are...
How to Make a Reporter Your Friend
Let’s face it. We all want friends in this world. That’s why we join social media, go on dates, attend happy hour with...
How to select the PR option that’s right for you
If you’re not familiar with the PR environment then Startup PR can be challenging. Often times to avoid extra cost you...
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