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The Hot List: e-Commerce Podcasts
Our “Hot List” of eCommerce Podcasts Podcasts are a hot commodity and one you should explore pitching when you are in the world of getting brand visibility. So, in this blog I’ve pulled together a hot list of podcasts for the growing world of eCommerce which is...
Squeezing The News Out Of Your PR: 5 steps on how to make your news juicier
Leveraging Media for Public Relations Success Over the past two decades I have heard some interesting stories and requests. Some people want to launch revolutionary drones that will create safer workspaces for dangerous jobs while others want to announce that they...
Tech Hot List – Consumer Tech Reporters
Our “Hot List” of breaking news reporters As we are approaching what is known to be the biggest consumer tech event of the year, CES, I thought it would make sense to start unveiling some of the hottest consumer tech reporters that are covering the space and most...
Thinking Of Issuing A Press Release? 5 Questions To Ask Yourself First
Five Best Practices For Issuing Press Releases By: Ronjini Joshua is the CEO and Founder of The Silver Telegram, Host of The PR Playbook Podcast and founder of The Social Equity Council. If you want to issue a press release the right way, there are five critical...
Six Ways To Establish Executive Thought Leadership
The format in which we execute public relations has shifted many times over the years, and so has reputation management for brands and personalities. For many, the idea of "thought leadership" has taken center stage. Not only brands but also their executives are...
Building case studies for PR
There is more than one way to skin a rabbit, or so I have heard. In the same way, there are several ways to get your customers to provide validation for the excellent services that you provide. Read this blog to get the most out of your next customer case study.
Is PR For Startups Really That Different?
This is a blog about how PR for Startups is not quite the same as PR for established brands. The tactics and speed by which startup PR navigates is very different. Learn how and why by reading this blog.
8 steps to scoring your dream Media coverage.
The evergreen question for any brand trying to get visibility is “how do I get an article in my target media outlet?” The target is different for everyone and targeting is an entirely different conversation. This guide is for those that know who and why they want to...
The Hot List: Startups reporters and how to get to them
Before diving into the who…let’s talk a little about the how. How we approach journalists with our stories is even more important than identifying the reporter, because if you don’t come correct, you’ll never get a response. So, let’s review a few pitching basics...
The Do’s and Don’ts of Chat GPT for PR
Using AI for Public Relations PR people are loving Chat-GPT just as much as anyone and for a short minute we thought it may even be a content creation killer, helping teams create content without input from communication experts. However, the truth is Chat GPT has...