Building case studies for PR

Building case studies for PR

Building a case study is a great marketing asset but did you know that it is also a critical asset for PR teams as well? We encourage our clients to work with customers and partners to build case studies that will help us highlight and showcase their awesome...
The Do’s and Don’ts of Chat GPT for PR

The Do’s and Don’ts of Chat GPT for PR

PR people are loving Chat-GPT just as much as anyone and for a short minute we thought it may even been a content creation killer, helping teams create content without input from communication experts. However, the truth is Chat GPT has simply become a useful research...
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